biz Archives - AppTrawler https://www.apptrawler.com/tag/biz/ News, Reviews, Previews and discussion on all things App like Fri, 22 Nov 2024 10:51:12 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 7 Ways That Cheap Data Backup Solutions Fail Your Business https://www.apptrawler.com/7-ways-that-cheap-data-backup-solutions-fail-your-business/ Sun, 03 Jul 2022 20:05:38 +0000 https://www.apptrawler.com/?p=6636 Cheap Data Backup Solutions Research on enterprise data breaches from various countries indicates that costs related to data security hacks rose to $4 million in 2021. More alarmingly, along with the rise of ransomware attacks (an attack happening every 11 seconds, Cybersecurity Ventures), the cost of downtime is also increasing. Veeam’s 2022 Data Protection Report […]

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Cheap Data Backup Solutions

Research on enterprise data breaches from various countries indicates that costs related to data security hacks rose to $4 million in 2021. More alarmingly, along with the rise of ransomware attacks (an attack happening every 11 seconds, Cybersecurity Ventures), the cost of downtime is also increasing. Veeam’s 2022 Data Protection Report found the average cost of downtime to be around $88,000 per hour or $1,467 per minute. SMEs now find themselves in a quandary where they cannot afford to spend as much as big businesses on data security and neither can they not afford to. A single serious enough breach may be enough to wipe out an organization altogether. While it might be tempting for organizations to opt for cheap data backup solutions and hope for the best – it might be the costliest way out. A cheap data backup solution is only good for the short term. Eventually, it will become too expensive or incapable of protecting your data, leaving you with no choice but to switch to another option. For comprehensive security solutions for your local business, please refer to IT Support Redding.

Not Secure Against Cyber Threats

As the threats from cyber-attacks are increasing, it is important to protect your data. Your existing backup solution may not be able to withstand a cyber-threat. For instance, if you’re infected with ransomware and cannot recover your data through backups, you could lose months’ worth of critical business documents or financial records — resulting in major losses for your company!

To protect yourself from these types of attacks, look for solutions designed specifically for this purpose. When choosing a cloud service provider, it’s important to consider the security of your data. Look for a provider that offers features like top-notch encryption, along with other tools to protect your files. In addition, consider investing in in-house data backup methods for extra protection.

Increased Bandwidth Cost

Bandwidth can become a bottleneck in your business if not used strategically. If you are using cheap data backup solutions, it might not be able to handle the amount of data that you need it to. Bandwidth is expensive, so you will need to pay for more bandwidth or move onto the next solution for a better one that meets your needs. ISPs rarely advertise upload speeds (that you need in order to effectively back up all your files), because higher upload speeds nearly always cost more. With a cheap backup solution, the process might be even slower resulting in more bandwidth usage.

Storage Technology May Not Be Secure

Cheap data backup solutions are often not secure. Cheap storage technology can be easily hacked, corrupted and lost, putting your files at risk. Such storage is also a privacy risk as they make it easier for third parties to access your data without your knowledge. Such solutions can also land in legal problems if you’re using cloud solutions that improperly store personal information, such as credit card numbers or social security numbers. Finally, cheap storage increases the likelihood of data loss from disasters and cyberattacks. For cost-effective and secure storage solutions for your business, consider reaching out to Managed IT Services Fresno.

File Sync Cannot Replace Proper Backups

File sync (also called “cloud backup”) may not be all that you hope for it to be. It can’t replace a proper backup solution for your business, and you shouldn’t trust your data to it.

The problem with file sync services is that they’re designed to only protect the most recent version of a file. If you make changes to that file again at any point in the future, then those changes will be overwritten by the new version and there is no way for you to recover them. This means that if something happens to your computer or phone—or even if an attacker gains access using malicious software—they’ll have access not only to your current working files, but also all previous versions of them too!

Data Restoration Issues

In order to ensure your data is restored in case of a catastrophe, it is important to understand how to restore your data. One factor that differentiates cheap from premium software is the ability to test a backups restore functionality. If you cannot restore your data, you will not only damage your brand but also run the risk of incurring penalties due to compliance violations. Manual restoration could take hours to complete, but it offers many advantages. Additionally, you can make up for the shortcomings of automated restoration testing. When performing manual restoration testing, it is important to test application, data, and operating system integrity; scan for viruses before and after restoration; restore your backup in an isolated environment; build a report based on findings etc. Cheaper services will not give you these options; however, if you have pricier software that offers automation options and if you manually perform these tests once in a while then you’ll have a more reliable restoration process. Some cheap data backup solutions may not be able to restore your data at all.

Unable to Protect Sensitive Data

When you’re choosing a data backup solution, it’s important that you choose one that can protect sensitive data. Sensitive data includes any type of information that would be damaging if stolen or made public. This includes employee records, medical records, financial information such as credit card numbers and social security numbers, trade secrets and other intellectual property like software source code for your company’s apps or website.

The solution should encrypt all of this sensitive data so that it is protected from breaches and hacks by malicious hackers. The solution also needs to be able to prevent ransomware attacks against your network in order to protect all of your valuable files. The solution that you choose must be capable of handling high-end security to keep your data safe from breaches, hacks, and data theft. The ideal tool will have multiple layers of protection that can withstand cyber threats. Cheap data backup solutions may not be able to secure your customer/ user information effectively, jeopardizing their privacy, leaving them vulnerable to identity theft and a host of other issues. Failure to protect sensitive information will also attract serious regulatory ire and hefty penalties for your organization. If you have faced data privacy issues in the past, IT Consulting Fresno will be able to help.

About George:

George Passidakis is the Director of Sales and Marketing at Apex Technology Management, providing IT Consulting Sacramento, Redding & Sacramento. George has 30+ years of experience as an Information Technology professional. He also has extensive knowledge of Microsoft technology and other SMB IT products and solutions. Stay connected via LinkedIn.

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BCDR Planning and Its Importance for Your Business https://www.apptrawler.com/bcdr-planning-and-its-importance-for-your-business/ Sat, 02 Jul 2022 19:46:23 +0000 https://www.apptrawler.com/?p=6634 What Is BCDR? Business continuity refers to a company’s ability to recover from an event that causes disruption. This is vital for any organization. A business continuity plan can help prevent significant losses and ensure that operations return to normal as soon as possible in the event of a disaster. A BCDR plan designed by […]

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What Is BCDR?

Business continuity refers to a company’s ability to recover from an event that causes disruption. This is vital for any organization. A business continuity plan can help prevent significant losses and ensure that operations return to normal as soon as possible in the event of a disaster. A BCDR plan designed by niche service providers such as IT Support Houston also minimizes downtime so that you can continue providing your services to customers during a disaster or outage. The Business Continuity (BC) aspect of Disaster Recovery (DR) refers to the processes for preparing for and responding to sudden disasters. These include those carried out before, during, and after the incident to ensure that the company can continue operating its business functions without interruption. Business continuity also involves all aspects of an organization—its staff members, buildings, business partners, etc. Unlike Business Continuity (BC), Disaster Recovery (DR) is primarily concerned with restoring computer systems and applications after a disaster has occurred.

Disaster recovery is getting more expensive for businesses, and business continuity is no longer guaranteed. Within just three years, between 2018-2020, 50 disaster events resulted in $237.2 billion in damages in the U.S. alone. 2021 was another rough year with 20 disaster events that resulted in over $1 billion in damages. The average cost of a single hour of downtime is now over $1 million for nearly 44% of enterprises. Experts estimate that downtime costs have increased 32% in the past 7 years. With rising ransomware attacks, companies are experiencing more downtimes than ever, with the average downtime from ransomware attacks ranging around 16.2 days. Add to this; the NOAA/NCEI data estimates that 2021 was also one of the busiest years for climate disasters. Despite all the sobering statistics, FEMA estimates that 75% of SMBs do not have a disaster recovery plan.

Why Is BCDR Important?

Improved Business Resilience

Business continuity and disaster recovery plans help businesses survive a disaster. Without a strategy, you risk sinking into oblivion if the worst happens. Wide-scale disasters happen more often than we like to admit. In 2019, 45% of businesses had a pandemic response prepared as part of their business continuity plans. This means more than half of all companies were left vulnerable to the pandemic’s catastrophic effects. Effective Business continuity and disaster recovery planning from experienced service providers like IT Consulting Houston help businesses prepare for unplanned incidents. In cases of severe disasters, without a proper strategy, a company might never recover. As a business owner, you need to take a hard look at your preparedness and ask yourself if you are willing to suffer the consequences of being overwhelmed or caught unawares.

Lower Downtime

A Business Continuity and Disaster Recovery (BCDR) plan can help you minimize the time your services are down in the event of a disaster or outage. This is because having one in place means you can get your most essential services back up and running as soon as possible, helping keep your business running smoothly.

Better Employee Safety

As a business, one of your chief priorities should be the safety of your employees. To ensure this, you should have a Business Continuity and Disaster Recovery plan. The plan should include procedures for evacuating employees safely, as well as providing critical services or support if a natural disaster strikes your premises or employees’ homes.

Secure Sensitive Information

Failure to create regular backups of your data, accidental deletion of files, or disruption of the network resulting from cyberattacks can have serious consequences. Most cases of significant data loss can be traced back to human error, cyberattacks, or server outages. Business Continuity and Disaster Recovery (BCDR) plans help you stay compliant with data security and privacy laws by ensuring that you have the proper measures in place to protect your data, as well as the ability to recover it if needed.

Empower Employees

Creating and testing business continuity and disaster recovery plan will help your employees know how to behave in the event of a disaster, what their roles and responsibilities are, and what objectives they are expected to aim for to return service to an average level. A surprising number of employees are underprepared for disaster. A recent study uncovered that 16% of SMB executives did not know their recovery time objectives (RTOs)—even though 24% expect to recover data in less than 10 minutes if disaster strikes. Regularly testing your plan is also a critical component of BCDR planning. If your employees know how to act accordingly during a disaster, they can restore your services as quickly as possible. Disaster Recovery Houston can help local businesses implement practical employee training in disaster recovery.

Ensure Regulatory Compliance

Organizations in the health and finance industries, among others, must comply with laws and regulations mandating disaster recovery planning. For example, the Health Insurance Portability and Accessibility Act (HIPAA) requires hospitals to have data backup and disaster recovery plans and can levy steep fines for non-compliance. In addition, FINRA and PCI DSS Requirement 12.10.1 need organizations to have robust plans laid out to maintain compliance.

About Scott Young:

Scott Young is the president of PennComp LLC; a managed IT Services Houston company. Being a CPA, Six Sigma Master Blackbelt, Change Management Certified, and Myers Briggs Qualified, Scott’s expertise is reflected in PennComp as a leading IT company for computer services and network integration. PennComp utilizes Six Sigma methodologies and practices in their service delivery and offers their clients state-of-the-art monitoring and management tools.

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How to Avoid the Most Common Phishing Scams? https://www.apptrawler.com/how-to-avoid-the-most-common-phishing-scams/ Sat, 02 Jul 2022 19:42:26 +0000 https://www.apptrawler.com/?p=6632 How to Know to Recognize a Phishing Attempt? Phishing refers to using email, voice, video, or text messages to trick users into giving sensitive information about themselves or the organizations they work for. Scammers always look for sensitive information such as passwords, account numbers, or social security numbers. If they get that information, they could […]

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How to Know to Recognize a Phishing Attempt?

Phishing refers to using email, voice, video, or text messages to trick users into giving sensitive information about themselves or the organizations they work for. Scammers always look for sensitive information such as passwords, account numbers, or social security numbers. If they get that information, they could access a user’s email, bank, or other accounts and even commit identity fraud. Scammers launch thousands of phishing attacks daily, and they’re often successful. The Ponemon Institute estimates a business’s average total data breach cost is around $3.86 million. Scammers frequently update their attack strategies, but there are subtle yet consistent signs that can help users recognize a phishing email or text message. Consider reaching out to cybersecurity experts such as IT Support New Jersey for advanced defensive security strategies and advice.

Phishing emails and text messages are designed to inspire trust – they’ll appear to be from companies or people you know or/ and trust. They may look like they’re coming from your bank, credit card company, social networking site, an online payment website or app, or an online store. But they all try to lure you into clicking on links or opening attachments that will give the hackers access to your personal information. As phishing attempts have got more sophisticated than Nigerian princes bequeathing you a million dollars, it has become harder to track them. However, most phishing attacks still carry subtle but consistent cues that users can learn to recognize. These include messages that contain elements such as:

  • Proclaim to have noticed suspicious activity or log-in attempts in your account(s)
  • Highlight a problem with your account/ billing/ payment information
  • Ask you for personal information for an (elaborate) purpose
  • Fake bills/ invoices
  • Contain suspicious links
  • Contains an offer that seems too good to be true, such as hefty government refunds
  • Offers free stuff

Quick and Easy Steps to Protect Yourself from Phishing Attacks

Be aware of phishing strategies

While phishing scams come in many forms and may be more difficult to spot than ever, it’s important to remember that these attacks are not new. Phishing has been around since the early days of the internet when hackers would trick people into giving up their login credentials by posing as a famous brand or service (like PayPal). Today’s scammers use similar techniques but now target employees at large companies instead of individuals—and often impersonate companies’ CEOs for their email to appear more trustworthy.

As with any scam or fraud, you are educating yourself on how phishing works is essential to protect yourself from falling victim to an attack.

Be wary of links

Generally, you should never click on links from unknown sources. This includes email, text messages, and social media posts. Regarding emails, it’s always best to hover your mouse over the link to see where it goes before clicking. If an email is legitimate, there should be no reason for the sender to ask you to click on anything for them to send you something.

If someone you don’t know sends an unsolicited message with a link or attachment (especially if they’re using one of those generic email addresses like “info@”), don’t open it! Chances are good that it contains malicious software that infects your computer with viruses or ransomware.

If something looks suspicious when reading an article online (for example, a bunch of ungrammatical sentences), do not click on any links within the article! Instead, copy-paste each section into Google Translate and check out what comes up—if nothing shows up right away, proceed with caution before clicking on anything else!

Always check the website security

  • Check the URL. The URL (Uniform Resource Locator) is where you can find the website’s web address.
  • Look for the lock icon. On most browsers, you will see a little green or gray padlock next to the website address if it is safe and secure. This means that a trusted third party has verified the SSL certificate, and your information is encrypted when sent to this site.
  • Get a second opinion from someone who knows about technology and security, like your IT department, or contacts an expert in cybersecurity such as Managed IT Services New Jersey.

Disable or limit pop-ups

Pop-ups, like phishing attacks in general, are a common tactic used by scammers to get you to click on a link. These pop-ups can be hard to close and may require multiple clicks before disappearing. If you see one of these pop-ups and it looks suspicious or unfamiliar, do not click on it!

Pop-up ads usually appear as if they were an advertisement for something you were searching for or clicking on elsewhere online. Often, they include images that look identical to legitimate advertisements but contain malicious code underneath them. Fortunately, getting rid of pop-ups is easy. All you have to do is disable pop-ups in your browser or only allow ones from websites you trust entirely.

Always use a good antivirus

If you’re looking for a way to protect yourself from phishing attacks, installing reliable antivirus software is the most important thing you can do. Ensure your antivirus software is up to date, installed, turned on, and running. If you aren’t sure how to do these things, consult someone with experience installing and using antivirus software. Experts at Cybersecurity New Jersey are always available to help local businesses with all cybersecurity-related issues.

About Chris:Chris Forte is the President and CEO of Olmec Systems, which provides specialized IT Consulting New Jersey, Atlanta, and New Your City area. Chris has been in the MSP work space for the past 25 years. He earned his Master’s Degree from West Virginia University, graduating Magna Cum Laude. In his spare time, Chris enjoys traveling with his family. Stay connected via LinkedIn.

 

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5 Common IT Support Issues & Solutions https://www.apptrawler.com/5-common-it-support-issues-solutions/ Fri, 01 Jul 2022 19:40:57 +0000 https://www.apptrawler.com/?p=6639 The Efficiency of IT Support Solutions Today’s workplace is a very different experience from the one we had before the COVID-19 virus struck. Both the old-fashioned 9-to-5 workday and the old-fashioned idea of working in an office are gone. Many workers now create their schedules and routines, often working at home with frequent interruptions from […]

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The Efficiency of IT Support Solutions

Today’s workplace is a very different experience from the one we had before the COVID-19 virus struck. Both the old-fashioned 9-to-5 workday and the old-fashioned idea of working in an office are gone. Many workers now create their schedules and routines, often working at home with frequent interruptions from family, pets, and daytime soap operas. Since many people work around the clock on their computers, having 24/7 access to your network is essential. As a result of this new “always open” society, businesses need secure and reliable access to their networks day and night. Companies require reliable managed services providers, such as IT Support Joplin who are available 24/7/365 to streamline complex remote/ hybrid workflow processes.

Here are the Most Common IT Issues

Forgotten Passwords

Many businesses and organizations find themselves dealing with forgotten passwords on a day-to-day basis. Having to reset or change passwords every time employees forget their login credentials is disruptive, mainly when it occurs right before a major project is due. To avoid this situation entirely, it would be a good idea to follow a strategy that would decrease the chances of users forgetting the password in the first place. Alternatively, you may want to eliminate the problem by investing in reliable password management software like Last Pass, which allows users to generate hundreds of strong passwords and secure them in a special vault. Password managers can be a godsend for forgetful users as they offer users multiple recovery options. Password software can be incredibly cost-effective, too, with plans beginning as low as $4 per month.

Accidentally deleting an important file

Accidental deletions are more common than we think. If a user accidentally deletes a file, there are many ways to retrieve it.

  • Hard Drive: If your hard drive is still working, it’s possible to recover the files. However, this won’t be possible if the hard drive has crashed or stopped working entirely.
  • Memory: The same applies to computer memory. If the memory is still functioning correctly and hasn’t been damaged by malware or viruses (which could cause permanent damage), then there may be a chance that you can recover some or all of your lost document(s).
  • Recycle Bin: If you have emptied one particular folder without emptying its corresponding Recycle Bin (which appears on most Windows computers as soon as new folders are created), then it should be possible for those files to be recovered from there as long as other files didn’t overwrite them before being put into this location!

To provide additional layers of protection against accidental file deletion, you may benefit from using syncing software such as OneDrive or Drobox. These programs automatically sync files on your computer to the cloud. If you accidentally delete a file from your hard drive, the most recent version can still be retrieved from the cloud. Although deleted files can be recovered from synced files on the cloud, files can still be permanently lost through cyber-attacks which is why Managed IT Services Joplin strongly suggests having backup solutions in place to eliminate this risk.

Computer slow in performance and lagging

If your computer is slow and lagging, there are a few things you can do to fix this problem. You can try doing a clean boot on your system, which will help remove unnecessary processes running in the background. If this doesn’t work, try uninstalling some of the applications you no longer use or need on your system; this will free up space on your hard disk drive (HDD). If neither option works for you, then defragmenting your HDD may be the solution to getting rid of laggy performance issues.

Overheating, fans making noise, and slowing down the system

  • CPU temperature – The first thing you should check is the CPU temperature, which can be done using a utility like CPUID Monitor.
  • GPU temperature – If your system has a dedicated graphics card, it’s imporessentialeep an eye on its temperature. You can also use the same software for this task, but you will have to make sure that it supports monitoring GPU temperatures.
  • PSU fan speed and noise level – Since power supplies usually take up most of the space inside a computer case, they tend to get quite hot while running at full load. This is especially true if they’re not actively cooled by other fans in combination with them being placed at one of the exhaust positions on top or rear side panels. To avoid overheating issues caused by such setups, we recommend checking whether all fans are spinning smoothly without any rattling sounds coming from within. You can continue working if there’s no sign indicating something terrible might happen soon. Otherwise, fix this problem before continuing!

Slow internet connection and network issue

  • Check your Internet speed

If you’re experiencing slower than expected speeds, there may be issues with your network or computer. Some common causes for slow internet include:

  • A faulty modem and router
  • Malware on the computer (such as viruses and spyware)
  • Interference from another device or appliance that uses Wi-Fi near the computer (e.g., a wireless printer)
  • Check for any interference from other devices

USB Plug & play problems

Sometimes the computer may not recognize USB ports, or they may not function at all, or they don’t charge the connected device, etc.  USB problems can arise from the device, the port, or the laptop. The first thing to do is check if the device works on other devices. If so, this narrows it to either the port or the laptop. The first time you use a USB device, it may need to auto-install drivers to allow it to work efficiently; likewise, an updated version of your USB driver may fix these problems. IT Consulting Joplin has the right solutions for various computer problems/ issues. Local businesses looking for a reliable IT support vendor to manage their hardware/ software issues should consider getting the best solution for their problems from the experts.

About James:

James Richards is a serial jelly bean eater with over 30 years of experience in the Information Technology industry. Growing up around the first generation of home computers, he always had a strong interest in technology and is continually grateful to be in a profession that he honestly enjoys. James is a problem solver whose vision to provide quality is the foundation of Stronghold Data. His goal is to deliver solutions for customers that genuinely impress them with the outcome. His authenticity and compassion for his team and clients extend into the community with his active leadership roles.

 

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7 Reasons You Need a Small Business Cybersecurity Risk Assessment https://www.apptrawler.com/7-reasons-you-need-a-small-business-cybersecurity-risk-assessment/ Thu, 30 Jun 2022 18:04:16 +0000 https://www.apptrawler.com/?p=6627 What is a Cybersecurity Risk Assessment? A cybersecurity risk assessment is a process that helps organizations identify and prioritize security risks. This covers security controls, policies, procedures, infrastructure, employee training, and technologies used to protect company users and data. This is usually performed by leveraging third-party cybersecurity frameworks, compliance, or regulatory standards to compare an […]

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What is a Cybersecurity Risk Assessment?

A cybersecurity risk assessment is a process that helps organizations identify and prioritize security risks. This covers security controls, policies, procedures, infrastructure, employee training, and technologies used to protect company users and data. This is usually performed by leveraging third-party cybersecurity frameworks, compliance, or regulatory standards to compare an organization’s security stance with time-tested industry standards and best practices. This comprehensive assessment will take him to account all current security mechanisms, compliance with industry regulations, the cumulative account of the company’s digital assets, and descriptions of potential threats. A practical risk assessment performed by an expert managed services provider such as IT Support Vancouver can help organizations better understand their current state of cybersecurity while identifying areas for improvement. MSPs can also help companies prioritize these requirements based on how they align with the organization’s business objectives.

Why Small Business Needs Cybersecurity Risk Assessment

Meet and exceed evolving cyber security demands

A risk assessment is the first step in assessing your cybersecurity efforts, vulnerabilities, and budgets. You can examine employee permissions, devices, software, and backup solutions as part of this process. Such extensive analysis can help companies stay ahead of evolving cyber security demands and future-proof their security processes.

Improve employee cyber-awareness

Cybersecurity risk assessments are usually performed by a third party to identify weaknesses and vulnerabilities within your network. But they can also be harnessed as an ideal opportunity to teach employees how to avoid cyber threats in the workplace. As part of the assessment process, you’ll find out which areas of your network are most vulnerable to attack. A well-managed service provider (MSP) can also connect you with training resources to help plug up these holes in your system.

Improve your security stance through a comprehensive cybersecurity plan

A cybersecurity assessment can identify security gaps and opportunities for improvement, including the need for more training or security programs. You may need to upgrade or update devices, change your business continuity plan, or adjust permissions for employees. Most companies overlook one or more areas of the broader security framework that reliable MSPs can help identify and patch quickly.

Stay compliant even with stringent regulatory frameworks

The importance of data security is an ongoing concern for businesses. Your organization must comply with laws such as HIPAA and FISMA or risk facing fines or lawsuits. Managed IT Services Vancouver can help you develop written policies and secure your company’s computer networks.

Secure your bottom line

The loss of customer information, the theft of a product design, or any other data breach can have severe financial consequences for a business. Not only will you lose customers, but you could also be subjected to lawsuits, fines and penalties, and damage to your reputation. Some executives have been forced to step down after a serious breach. For example, Target’s CEO Gregg Steinhafel “stepped down” following a 2013 data breach; Equifax’s CEO Richard Smith “retired” shortly after the breach affected his company. The fallout doesn’t stop there. Data breaches have become so sensitive that companies can become blacklisted by various stakeholders and, most importantly, their customers if they are deemed negligent with their data security practices. Some insurance companies now offer cyber liability insurance for businesses to help them settle their finances after a breach.

Improve employee confidence in your cyber security stance

A cybersecurity assessment can help identify software and hardware vulnerabilities and many other risks. These vulnerabilities can affect employee productivity. Older hardware, incompatible software, and many other outdated systems can drastically slow down your network and result in unplanned downtime and clunky business processes, hurting employee morale.

With rising awareness about the importance of data security, employees are also worried about the company being able to protect their sensitive personal and professional information. Confidence in the company’s ability to secure its data assures employees that they won’t become victims of identity theft or financial fraud when company servers are breached.

Establish clear standards of security to build upon

Information gathered during the first cybersecurity risk assessment will help you understand where your endpoints are, employee access permissions, and other essential details. Once you have this information, you can tighten security, address potential issues quickly and efficiently, and ensure that your IT team is prepared to address network issues in the future. IT security Vancouver can help local businesses tighten their security stance and stay vigilant and compliant even with evolving and sophisticated cyber demands

About Andrew:

Andrew Dalman is the President of ActiveCo Technology Management – an IT Consulting Vancouver company. Andrew comes from an operational perspective; his tenure at ActiveCo emphasizes working with customers to closely understand their business plans and successfully incorporate the technology component into those plans. Under his leadership, ActiveCo has developed expertise that enriches the extensive customer relationships by integrating strategic and operational focus areas through consulting. When Andrew is not in the office, you can find him spending time with his wife and daughter getting outside, traveling, and pursuing adventures together. LinkedIn.

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Use Managed IT to Boost Your Remote Employees’ Productivity https://www.apptrawler.com/use-managed-it-to-boost-your-remote-employees-productivity/ Thu, 30 Jun 2022 17:37:05 +0000 https://www.apptrawler.com/?p=6623 Remote work has risen despite the pandemic providing wind in its sails. Many companies have now adopted a remote workforce for the foreseeable future. More employees are asking for the same. Data from the LinkedIn Workforce Confidence Index shows us that 55% of US respondents believe that their industry can work effectively from home. Gartner […]

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Remote work has risen despite the pandemic providing wind in its sails. Many companies have now adopted a remote workforce for the foreseeable future. More employees are asking for the same. Data from the LinkedIn Workforce Confidence Index shows us that 55% of US respondents believe that their industry can work effectively from home. Gartner found that 82% of executives now think they should offer the ability to work remotely at least partially post-pandemic. For more information on how managed IT services are benefiting remote work, Please refer to IT Support Los Angeles.

There are many reasons behind the meteoric rise of remote work. Remote work not only results in improved savings (estimated to be around $4,000 per year in personal expenses) and work-life balance for employees but also significant savings for the employer. Forbes found that employer savings from remote work per employee averaged around $22,000 per year. All the savings from diverse factors such as reduced overhead and office space and increased productivity cumulatively added to significant savings.

However, facilitating remote work doesn’t just mean allowing employees to stay at home during work hours. Remote work poses unique challenges for companies not equipped to handle them. Employees must be provided with the right tools and processes to maximize productivity. Companies must go out of their way to allow employees to accomplish day-to-day tasks and access tools for effective collaboration and productivity. Managed IT services can be an ideal solution for companies that struggle to maximize their employees’ productivity while working remotely.

Benefits of Utilizing Managed IT Services with your Remote Workforce

Data and Systems Security

Keeping sensitive information secure through effective data and systems security is a top priority for companies of all sizes. Remote work adds to the complexity of the challenge.

It involves multiple parties—internal and external to your business—working together to ensure that data is safe from breaches.

  • Shared responsibility: Data security is often seen as solely an IT problem, but employees must understand their role in protecting company data. Employees can use encryption software or avoid public Wi-Fi networks when accessing sensitive information on their computers or mobile devices.
  • Top concern: Data breaches can have serious financial consequences for businesses, including losses due to fines and legal actions taken by government agencies after unauthorized access (think Equifax). It is becoming increasingly common for employees with personal information stolen due to poor security practices at work to suffer from serious fallouts such as identity theft.

Managed IT services protect businesses using multiple security solutions, such as anti-virus software for all workstations and devices. Ransomware attacks and malicious emails are no longer a concern thanks to managed IT services’ solution of monitoring your network for threats 24/7. Additionally, reliable managed service providers – MSPs like Managed IT Services Los Angeles understand the seriousness of data recovery. They work with clients to routinely back up data and establish a protocol for speedy data recovery if necessary.

Better Collaboration and Communication

Remote employees don’t have direct access to their manager’s office during business hours unless there’s a reason for them to be present (like meetings). Remote workforces often struggle with building trust between employees and their managers because there might not always be face-to-face interactions that build respect between those individuals. When an employee’s actions are monitored through digital means (such as phone calls or emails), managers can get an accurate glimpse into who is doing what behind closed doors—or, more importantly—who might be slacking off or facing difficulties.

The importance of having the right communication tools and processes in remote work environments cannot be overstated. You need to know who in your organization can be trusted with sensitive information or if they will pass it along to someone who shouldn’t have access. And if they share sensitive data, you want a record of when and by whom it was shared. Managed IT services can help your business implement the right tools and processes to facilitate all this and more.

Support

Each remote employee requires the same level of support your on-site employees are used to. Managed service providers offer 24/7 IT helpdesk services to their customers. You can always access their team of IT experts regardless of the time or the issue. Remote monitoring will provide extra support to help you catch problems before they cause any damage. Working with a managed IT provider enables you to Adopt a more proactive approach to support services. Your provider will work as your virtual IT team, assisting with your remote workforce’s complex and straightforward issues. Most importantly, they are always available for your remote workforce, helping them solve their problems.

Flexibility

Desktop infrastructure enabled by MSPs ensures that telecommuters can access their data from anywhere in the world. Office 365 also offers mobile apps for Android and iOS devices so that users can get business calls on their phones. Office phones already come with call forwarding and hoteling features, allowing remote workers to forward their calls to internal phone numbers or transfer them to other users. IT Helpdesk also includes call-forwarding services, which allows remote employees to receive calls from clients easily. Managed IT service providers also offer cloud tools that remote workers can use for enhanced flexibility, collaboration, and productivity.

Compliance

Compliance is becoming increasingly important to all organizations in today’s regulatory-heavy business environment. However, remote workers can face unique challenges when it comes to compliance. Managed IT services can help your remote workforce stay compliant by providing a secure and reliable infrastructure that keeps their data safe and ensures they follow industry regulations.

Managed IT service providers are often more familiar with the ins and outs of complying with government regulations than small businesses are—not only because they work with lots of different types of clients but also because they have experience with these issues themselves as enterprises in their own right. Many managed IT solutions include tools like encryption or two-factor authentication that help keep data secure from hackers, which also helps ensure that your employees stay in line with federal regulations regarding information security (like PCI DSS).

Additionally, managed IT services often provide customers with tools for tracking how much time is spent working on company business versus personal matters (for example: checking Facebook at work). That makes it easier for managers to enforce policies about what kind of usage is acceptable during business hours or other times when you may want productivity from your employees instead of distractions such as social media sites!

MSPs understand the importance of security practices and industry compliance. They can help your company meet all regulations by using multiple security layers and separating the desktop environment from the physical device. The “virtual desktop” will contain all necessary data, files, and information your employees need to efficiently and effectively complete their jobs. IT Consulting Los Angeles Can you help your local business implement VDEs.

Conclusion

The ability to trust your company’s data and systems to be secure and the ease of access that these services provide through their interfaces and collaboration tools will help ensure your team stays connected and on the same page. With all of these benefits, plus the flexibility they offer in terms of cost structure and support availability, managed IT services are one of the most attractive options for businesses looking to implement remote work.

About Brent:

Brent Whitfield is the CEO of DCG Technical Solutions LLC. DCG provides specialist advice and Managed IT Security Los Angeles area businesses need to remain competitive and productive while being sensitive to limited IT budgets.

Brent has been featured in Fast Company, CNBC, Network Computing, Reuters, and Yahoo Business. He also leads SMBTN – Los Angeles, an MSP peer group focusing on continuing education for MSPs and IT professionals. https://www.dcgla.com was recognized among the Top 10 Fastest Growing MSPs in North America by MSP mentor. Stay connected via LinkedIn.

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Upgrade Your VoIP Systems to Grow Your Business https://www.apptrawler.com/upgrade-your-voip-systems-to-grow-your-business/ Wed, 29 Jun 2022 08:41:37 +0000 https://www.apptrawler.com/?p=6630 VoIP systems are a great option for businesses that want to improve their communications. They can help you stay connected with the rest of your team, no matter where they are. They also provide cost-effective solutions for your communications needs and save on time and money when compared to traditional phone systems. With so many […]

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VoIP systems are a great option for businesses that want to improve their communications. They can help you stay connected with the rest of your team, no matter where they are. They also provide cost-effective solutions for your communications needs and save on time and money when compared to traditional phone systems. With so many options available today, it’s easy enough for any company to find one that works best for them. For guidance on choosing the best VoIP solution for your local business, consider reaching out to IT Support Lafayette.

What are the Benefits of Using a VoIP System?

The most significant advantage of switching to a VoIP cloud solution for small and midsize businesses is cost savings. Small businesses can reduce costs with cost-effective hardware, free software upgrades, less maintenance, free long-distance calls, and other features. VoIP also allows you to bundle your office phones, mobile, and data services together. Updates are simple, managed through the software, and provide the most current technology and security available to your business, employees, and customers. VoIP technology provides features like automated attendant services, call recording, call screening, device transfer, CRM integration, conference bridge services, and video conferencing to help individuals and teams manage and record important information with a click of a button. Additionally, if there’s an internet connection, remote phones will work anywhere, giving your workforce flexibility for where they work.

Effective Ways Upgrading to VOIP Can Improve Your Business

Remote Options

Remote options can save you money and time by reducing the need for travel, office space, expensive equipment, and furniture. If you are thinking about expanding your recruiting power with the option to telecommute, you must consider how to communicate with remote teams. VOIP solutions offered by reliable providers such as IT Consulting New Orleans let employees connect to the office over the Internet from anywhere. Computers become phones, complete with an extension or private office number reserved solely for business.

Remote options also reduce the number of people needed for projects. For instance, if there are only two people at one site but three at another location, one person can be assigned as an “on-site supervisor” remotely via voice over IP (VoIP) technology. This ensures that nothing gets missed as well as ensuring that everything runs smoothly across all sites.

Scalability

VoIP solutions are easily scalable. This means that the solution can keep pace with the growing demands of your business. As an example, let’s say that you start out having one location but then decide to open up another one. A traditional phone system would require another physical phone line and all of the associated costs (e.g., installation fees). However, with a Virtual PBX, adding an additional location takes just a few minutes and no additional hardware costs.

The same goes for adding employees – as each new person joins your team, they’ll have their own extension number that’s connected directly to the existing communications hub—no middlemen necessary. The entire system is designed so that any feature can be added individually without affecting other parts of it which ensure hassle-free upgrades.

Collaborate better

VoIP systems can help you keep in touch with your team, clients, and suppliers. VoIP is not just a great way to save money on phone bills, but it’s also a convenient way to get work done using mobile devices. You can use VoIP as an important part of your mobile office by setting up mobile applications that let employees connect from anywhere. This allows them to be more productive irrespective of where or when they want to connect.

Communications Savings

VoIP systems can help your business reduce the cost of all your communications.

  • Phone calls: VoIP systems have the potential to significantly reduce the cost of making phone calls. They offer substantial discounts over traditional landline services, as well as some free calling options that may be available in your area. This can help you save money on every call you make, whether it’s an international call or a local one within the town.
  • Data: Traditional data plans are often expensive and don’t always provide enough bandwidth when you need it most—especially if there are multiple people using your computer at once. One way to solve this problem is by switching from a traditional internet service provider (ISP) or cable company to one that provides connectivity via VoIP technology instead. This will allow everyone in your office space access without having to pay for multiple connections and less bandwidth usage compared to traditional landlines.

Comprehensive Cloud Solutions

Cloud solutions are more secure, flexible, cost-effective, scalable, and efficient. Cloud solutions can be easily scaled up or down based on the needs of the business. They also give you 24×7 access to your data using any device or location. This means that you will always have access to your important information and documents without having to worry about server downtime or maintenance issues.

Customized VoIP Solution for Your Business

When it comes to VoIP, you can choose the features that are right for your business. For example, you can get VoIP Business Phone Solutions that provide the features needed by your business and select those that will make it easier to do business with your customers. You also have the option of choosing a provider who will customize its packages according to what is needed by each individual customer.

About Bridget:

Bridget Juelich is a sales & marketing manager at CommTech based in Metairie, Louisiana. CommTech offers best-in-class IT Support New Orleans & Gulf State’s businesses for three decades. Bridget holds Bachelor’s Degree in Mass Communication/Public Relations from Loyola University New Orleans. Connect via LinkedIn.

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For Many Parents With Disabilities, Starting a Business Is the Perfect Employment Solution https://www.apptrawler.com/for-many-parents-with-disabilities-starting-a-business-is-the-perfect-employment-solution/ Tue, 12 Apr 2022 09:32:17 +0000 https://www.apptrawler.com/?p=5965 Many parents, including those with disabilities, discover that the high cost of child care, combined with the challenges the traditional workplace brings to people with disabilities, makes being an employee difficult. In these circumstances, starting a business gives business owners the flexibility they need to manage their health, care for their families, and generate income. […]

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Many parents, including those with disabilities, discover that the high cost of child care, combined with the challenges the traditional workplace brings to people with disabilities, makes being an employee difficult. In these circumstances, starting a business gives business owners the flexibility they need to manage their health, care for their families, and generate income.

This article discusses how you, as a parent with a disability, can increase the chances of achieving sustainable success with your business startup, including consideration of potential funding sources and how acquiring fresh skills could give you an edge over your competitors.

Improve Your Chances of Success With a Business Plan

A comprehensive business plan has been shown to increase the chances of achieving and sustaining a successful business, and it’s a crucial step in how to set up a new company. The plan details information about every facet of your business’s structure, operation, and projected finances. A business plan usually includes the following data:

  • Analysis of the market/identification of the intended audience
  • Marketing strategy
  • Business structure
  • Information on your company’s goals and ethos and how it adds value
  • Details of the service/product to be provided
  • Detailed costs, including startup costs, capital requirements, funding sources, and financial projections

Setup Your Business

With a business plan in place, its time to set up the business. It can be anything from a sole trader to a fully limited company. For a Company Formation Service visit www.yourcompanyformations.co.uk which will show you the various options and any associated costs. Also, consider the benefits of having your children named as 1% directors so you can pay them a small salary as well as get them company-related assets.

Hone Your Business Skills

Running a business requires a different skill set than that needed for providing the service or making the product you’re selling. An MBA program provides learners with vital expertise in areas such as accounting, human capital management, strategic planning, and marketing.

These days, it’s possible to enroll in and study for an MBA online. Online programs are ideal for parents with disabilities, as it’s possible to study at the same time as fulfilling other commitments. Many parents are surprised by just how easy it is to achieve a good work/life balance at the same time as completing an MBA online.

Apply for Business Grants

Depending on your circumstances, your startup could be eligible for one or more business grants. A wide range of grant-giving organizations across the country provides support for entrepreneurs with disabilities. The federal government also offers support in some circumstances. In addition to generic business support grants, some parents with disabilities may be eligible for grants that are targeted at people with disabilities. Disabled veterans, for example, have access to exclusive startup grant opportunities.

Applying for grants can be a time-consuming business but can ultimately deliver valuable funding that can help to get your business off the ground.

Use Local Business Networks

Organizations, such as your local chamber of commerce, are great places to meet other business owners as well as get expert assistance with common business startup problems, such as staffing, financing, or the acquisition of premises. Business support networks usually include seasoned business owners who can give assistance on a wide variety of issues. They bring a wealth of experience, which can be invaluable to fledgling business owners.

Sustainable Business Success Is Possible

Although the initial slog involved in starting a business can sometimes feel overwhelming, particularly for parents with disabilities, who already have plenty to do, taking the time to put the right business foundations in place now significantly increases the chances of long-term success.

Be sure to visit AppTrawler to find news, reviews, previews, and updates from the world of apps that can help your business.

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Outsourcing Can Help Your Business. Here’s Why https://www.apptrawler.com/outsourcing-can-help-your-business-heres-why/ Tue, 02 Nov 2021 15:30:29 +0000 https://www.apptrawler.com/?p=4866 Every business owner would love to find more ways to improve their company. It’s a lot easier to look than it is to find effective areas for improvement, however, it isn’t impossible. Instead, there are a few specific strategies that you could follow. Having an outsourcing plan may be one of the more recommended. By […]

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Every business owner would love to find more ways to improve their company. It’s a lot easier to look than it is to find effective areas for improvement, however, it isn’t impossible. Instead, there are a few specific strategies that you could follow.

Having an outsourcing plan may be one of the more recommended. By taking this approach, you can take advantage of multiple benefits. Some of these will be quite obvious, while others won’t be.

If you’re on the fence about the matter, then you might want to consider some of the benefits of outsourcing. Doing so might just convince you to try it. You could see your business improving in almost no time.

How Can Outsourcing Help A Business?

Outsourcing has shown to have multiple benefits, which explains why it’s gotten so popular in recent decades. Perhaps the most notable is that it can save you a significant amount of money. Most of this will be seen in labor costs.

There are some other expenses that you’ll save that you mightn’t have thought of. These include pensions, insurance, and other employee benefits. Those savings can then be reinvested into your business to help it grow.

You’ll also free up time for the full-time employees that you do have. They can then use this time to focus on some of the more essential areas to your company

If you’re considering outsourcing some of your business tasks, then you’ll need to know which ones you should choose. There are more than a few that you can pick from. Almost everything in a business can be outsourced, after all.

That doesn’t mean that you should outsource everything, however. Instead, you should consider a few in specific.

Areas A Business Should Consider Outsourcing

Storage

Storage is something that many business owners mightn’t think about. It could be vital for your business, however. That’s especially true when it comes to any documents that you have. While digital copies can be backed up online, you’ll also need to do the same for physical ones.

That could be more difficult to actually do. You’ll typically want to keep things off-site, although that could lead to more rent and other high costs. Archive storage services could be an affordable way around that. Taking advantage of these could be recommended for multiple reasons.

Your documents will not only be kept safe, but they’ll be much more secure than you’d think.

Content Production

When you first start your company, there’s a lot involved. You’ll already know about product or service development, registering your business, and much more. You should also think about the content that your business will need. That will be spread across your website and other marketing materials.

In many cases, you wouldn’t need a full-time employee working on this. Instead, freelancers could be much better recommended. That’s primarily because you may only need content developed at certain times. In turn, that could lead to an employee not having much to do unless given multiple other tasks.

You can save yourself the money by outsourcing and having somebody work on the content for several weeks before scheduling out when it will be published. You can even hire freelancers that specialize in different types of content production, such as social media content and email content.

Shipping & Logistics

If you sell products, then you’ll need to figure out a logistics network. Setting this up yourself can be time-consuming, costly, and complex. That’s why outsourcing your shipping and logistics to an experienced company can be a smart move.

In some cases, you might need to work with multiple firms—one for delivering raw materials and another for handling the finished products. However, this approach is becoming less common, as more platforms and companies now specialize in end-to-end logistics solutions.

For example, services like redirection Royal Mail can ensure that your mail and packages reach the right destination, even if your business is relocating or expanding. These solutions can be invaluable, especially in the early stages of your business, when efficiency and reliability are key.

Cleaning & Laundry Services

One area often overlooked in outsourcing discussions is cleaning and laundry services. For businesses such as hotels, restaurants, healthcare facilities, and office buildings, maintaining a clean and hygienic environment is essential. Ensuring that spaces are well-kept and presentable requires regular and thorough cleaning. However, managing an in-house cleaning team can be both time-consuming and costly, especially when it involves scheduling, staffing, and purchasing necessary supplies. By outsourcing tasks such as hospitality laundry services, businesses can ensure consistent, high-quality results without the administrative burden of managing another department. This allows employees to work in a cleaner, safer environment, promoting better productivity and health. Furthermore, outsourced providers often bring specialized equipment and eco-friendly cleaning solutions that might be more effective and sustainable than what a business could achieve in-house.

Wrapping Up

There are multiple ways that outsourcing can help your business. These should be more than enough to consider taking advantage of it. You’ll only see these if you outsource areas properly, however.

You’ll need to make sure that you pick the right companies or freelancers to outsource to. That could take more time and effort than you’d think. Once you’ve chosen the right one, though, the relationship should be much more rewarding than you’d think.

There shouldn’t be a reason not to outsource key areas.

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Services To Start Investing in if You Want To Develop Your Business https://www.apptrawler.com/services-to-start-investing-in-if-you-want-to-develop-your-business/ Tue, 28 Sep 2021 11:07:26 +0000 https://www.apptrawler.com/?p=4731 “Do I want to develop my business?” This is a question that many business owners ask themselves when deciding what to do with their website. If the answer is yes, you need to invest in services that will help take your business from good to great. Below are five services that will help grow your […]

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“Do I want to develop my business?” This is a question that many business owners ask themselves when deciding what to do with their website. If the answer is yes, you need to invest in services that will help take your business from good to great. Below are five services that will help grow your company and generate more revenue.

Cloud Services

Cloud computing is one of the most popular services to start investing in to develop your business. It helps companies save on hardware, software licensing costs, and maintenance. The claris filemaker cloud, for example, has many advantages over traditional IT systems due to its scalable nature. In addition, you can add or remove it without any downtime for users or interruption of work processes. 

Best of all, there is no hardware to maintain or software licenses to buy.

Furthermore, companies can access their information from any device. The cloud service providers ensure that data security is taken care of by offering a wide range of services such as backup storage and secure servers. As a result, cloud computing allows you to focus on your core business rather than IT operations. It also provides you with an opportunity to reduce operational costs.

Logistic Services

Investing in a company that can provide you with transportation services is critical when it comes to business. Whether you need your products transported from one place to another, choosing a reliable logistics provider will ensure that everything goes smoothly and according to plan. In addition, these companies offer a wide range of services that will help you out in case something goes wrong.

The logistics industry is currently experiencing a boom, which means many companies are looking to offer their services and products at competitive prices. However, it can be overwhelming to choose between all these different options by yourself, especially if you only have limited time or experience on your hands.

Marketing Services

Marketing services are essential if you are running a business. They will help to promote your brand and increase traffic and revenue. Whether it’s search engine optimization or social media marketing campaigns, hiring an expert who knows how to increase the visibility and credibility of your company will help you grow exponentially.

Production Services 

There are many services that you can use to develop your business, but there is a specific set of them that will benefit any company. These ones, called production services, include printing and designing companies – everything from leaflets and posters up to entire catalogs with customized design or even packaging.

There are also photography studios. These will provide you with print materials, and they can also take photos of your products for your website, catalog, or even social media.

Customer Services 

Customer service is the process of ensuring that customers are satisfied with their purchases. Once you have a customer, it doesn’t mean they’ll be happy for life; this means that many companies must continue to strive harder to provide better services. If you want to develop your business further, you may consider investing in customer services.

Customer service is essential for any business because it allows the company to maintain a good relationship with its customers, which will increase sales and, more importantly, customer loyalty. 

Conclusion

Now is the time to start investing in marketing your business as quickly as possible because if you wait too long, someone else will do it. Of course, you can always grow a little bit at a time; however, with every month that passes by, there’s more competition and less space to play in.

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What Can You Do to Change Your Business’ Direction? https://www.apptrawler.com/what-can-you-do-to-change-your-business-direction/ Wed, 22 Sep 2021 19:50:21 +0000 https://www.apptrawler.com/?p=4707 It is always important for businesses to evolve with the times, otherwise, they risk falling behind and being forgotten. The likes of Sears and Blockbuster are two of the most evident examples of this, and it is a lesson that all entrepreneurs should learn from.  As successful as your business might be, there could come […]

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It is always important for businesses to evolve with the times, otherwise, they risk falling behind and being forgotten. The likes of Sears and Blockbuster are two of the most evident examples of this, and it is a lesson that all entrepreneurs should learn from. 

As successful as your business might be, there could come the point where you need to change to match the demands of the market. As it becomes easier for consumers to get any type of service, there will be a considerable demand across every industry. If you want to maintain your success and growth, you need to know what you need to do to change your business’ direction for the better. 

If you’re unsure where to begin, here are ten tips to consider that will help your company thrive as you shift your focus from one place to another. 

Identify What’s Going Wrong 

The first thing your businesses need to do before deciding on a change of direction is identifying what is going wrong. By doing this, you can immediately look for a solution rather than throwing a bunch of ideas at the wall and hoping something sticks. 

It might be that you notice whatever is going wrong is a quick and simple fix. In this case, you won’t need to carry out a significant change. Instead, you will make small adjustments that will benefit your customers and help you maintain your success. 

In extreme cases, you will have several things that are not right. This could be a broken website, poor products, or an overall lack of interest in your service. If this is the case, you must think about what you can do next. 

Know What Type Of Business You Want to Be

Those who aren’t entrepreneurs often expect every business owner to want to be the number one company in their industry. They want to be Coca-Cola, Amazon, or Microsoft. However, this is not always the case, and many businesses are happy owning a specific niche that offers an alternative to the big boys. 

When faced with a change of direction, you must consider what type of business you want to be. You can achieve this by considering the typical brand archetypes that will attract your ideal customer to your business. While some of these archetypes focus on being an industry leader, others embrace the small pockets of the industry.

Find Out What Your Customers Expect 

Of course, you cannot plan your new direction if you don’t know what your customers want. Consumer research is vital for all businesses, so you should collect data that you can use for your proposed relaunch to ensure your new direction appeals to the correct market. 

With this information, you might get crucial insights into what you were doing wrong before, meaning you will not make the same mistake again. As you already have plenty of experience, you should be able to hit the ground running this time, which will help you achieve growth quicker. 

There is a possibility that your previous direction has hindered your reputation, which can be challenging to repair. However, when done right, all can be forgotten if you relaunch your business with enough appeal to generate interest. 

Look At Your Competitors

Every business will have its competitors. These can range from the established corporations you find across the country, to local competitors who often steal customers from right under your nose. A change in direction should alter this, but you should also recognize the value of knowing your competition to ensure you don’t experience similar problems even after a relaunch. 

Understanding what your competitors do well and not so well can help you cultivate a business strategy that will always come out on top. You can carefully study their marketing and other elements to adjust your approach and even counteract any sales or promotions they offer. 

If you feel you’re not getting enough from your business or customers, all it might take is studying the competition to find out what you can do better. 

Implement Changes Slowly

No one likes change, even if this change is vital. Businesses that make immediate changes rarely experience the success they hope for, and this is often a last-ditch attempt to keep the company afloat, which rarely happens. 

Instead, you should make these changes slowly. Not only will this benefit your customers, but it will also benefit you and your employees. It’s easier to trial changes one by one before making them official. This also means you can find out what works and what doesn’t, which will put your company in a stronger position once you make the full change in your company’s direction. 

Don’t Be Afraid to Go Back to What You Know 

As exciting as a change can be for your business, you mustn’t be too afraid of going back to what you know, especially at first. Much like making substantial and immediate changes, there is the risk that things might not work out as planned. Therefore, it’s vital to retain some of what makes the business recognizable to make the transition easier. 

It’s all well and good to bring in new technology and policies that might benefit everyone on the surface, but the actual benefits may not be successful. Even if they are, it could take some time for them to be as effective as you planned. 

If this occurs, you can take a step back and let people become comfortable with the changes you have made while still offering something familiar. As time goes on, you can make these newer policies seem like the norm, and customers will barely remember what the company was like before. 

Think About Your Team 

It is not just your customers that will experience the impact of a change of direction. Your team will also have opinions, questions, and perhaps issues with what you are doing, especially if you do not consult them beforehand. 

This could cause issues within your business and set you up for failure before you make substantial changes. You should avoid this by finding the best ways to improve communication around the workplace. Transparency is an essential skill for any manager and business owner, so you should be clear, open, and honest with your employees even before informing your customers. 

This gives them the chance to confirm any suspicions, and it means you can put their fears to rest. Any change in direction could be a cause for concern, and they might worry about unemployment. If you can reassure them (and mean it), you will find it much easier to make the changes your business needs to assure success. 

Carry Out a Business Facelift

It can be difficult to get the monkey of your previous business look from your back. If people are struggling to disassociate your old direction from your new one, a business facelift could be in order. This can involve a wide range of changes that may impact your budget but could be worth it in the long run. 

You can get in touch with a graphic designer to create a new logo that needs your brand values and makes your company look more modern. Besides this, a new website that is easy to navigate and easy on the eye will make all the changes feel genuine and can help with success. 

One other facelift you could consider is moving offices. This is the chance for a truly fresh start and can help people forget about your previous approach. 

Plan for Downtime 

It would be convenient if you could make these changes overnight and experience the benefits immediately. However, this is rarely the case, and instead, you must account and plan for downtime. 

This downtime can be damaging to your company, but only if you don’t approach it properly. While your office may be closed or you need to restrict specific services, you can still offer assistance for customers through web-based chats. At the very least, this can keep them informed about what is happening and when they can expect you to be back. 

Evaluate Your Progress Every Six Months 

You cannot expect that the change will transform your company fortunes, so you must carry out a progress review every six months to find out where you are and where you are going. 

Hopefully, this review will highlight that the change of direction was the right choice. You should see an increase in customers and profits, a boost in engagement on social media, and an improved reputation within your industry. 

However, this is not always the case, and if things have not changed the way you hoped, you may need to go back to the drawing board and work out how you can achieve the success you have always wanted. 

It’s Where You’re Going 

Changing your business direction is never easy, and you must ensure that you have a solid and effective plan in place. Otherwise, there is the risk that you confuse your customers and clients and even confuse your employees. While changing direction can be effective, it is also risky, so make sure you know what you are doing, and you know where you want to be. 

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Discover The Ways The Latest Tech Solutions Can Help Small Businesses https://www.apptrawler.com/discover-the-ways-the-latest-tech-solutions-can-help-small-businesses/ Wed, 08 Sep 2021 20:36:26 +0000 https://www.apptrawler.com/?p=4656 Are you in the throes of setting up your business? If so, then it’s important to understand how the right tech could benefit you. Here are some examples of types of tech available to you that could massively improve your business model.  There’s An App For That We would be remiss for not mentioning how […]

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Are you in the throes of setting up your business? If so, then it’s important to understand how the right tech could benefit you. Here are some examples of types of tech available to you that could massively improve your business model. 

There’s An App For That

We would be remiss for not mentioning how things have changed over the last few years. Specifically, it’s important to understand the relevance that apps now have for businesses and particularly small business owners. The right apps can ensure that your business is run more effectively and that all the information you need on your company is at your fingertips. But that’s not all. You can also think about setting up a custom app specifically for your company. With an app like this, you will be able to make sure that everything runs smoothly and give your customers another point where they can purchase products from your business. 

Bigger On The Outside 

Tech can also be used to ensure that your business looks and feels far bigger than it is. This ensures that even small companies will be able to compete effectively with major players in the market. Unfortunately, a lot of customers do associate size with performance. So, if your company looks larger then they could assume that you will be able to deliver a better service. The easiest way to ensure that your business seems larger is to think about using a solution such as www.virtualoffice.sydney. By using a service like this, you can guarantee it seems like your company is being run from a major address in the center of a city. 

More Flexibility 

Next, you should think about flexibility options in your business. Flexibility is crucial when your run a company and will guarantee that you can adapt to different changes on the market and in your specific industry. Tech can help here too. For instance, you can utilize a cloud service in your company. With a cloud server, you will be able to effectively run your business from home. This means that you can reduce costs and keep your company under control. 

Big Security Choices 

Finally, it’s possible to provide a higher level of security for your business with the latest technology. This includes everything digital security as well as physical security solutions. One might assume that these days business owners don’t have to worry about physical break-ins but that’s just not the case. Physical break-ins do still happen and can be catastrophic resulting in businesses losing critical data that they need for their company to remain effective on the market. Tech is also strengthening business security profiles online too, helping guarantee that customers can shop with confidence. You can learn more about securing your business on sites such as www.cyber.gov.au

We hope this helps you understand some of the tech solutions that you can use to improve your business and ensure that you are able to effectively run your company the right way. If you use the best tech, you could even raise your business above key competitors you are facing. 

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4 Ways to App-Based Solutions to Streamline Your Business https://www.apptrawler.com/4-ways-to-app-based-solutions-to-streamline-your-business/ Mon, 30 Aug 2021 14:43:32 +0000 https://www.apptrawler.com/?p=4620 Technology and apps have proven to make your business safer, protecting from a wide range of cyber threats that never truly go away. However, this is not the only way you can improve your company. Streamlining your operations allows you to take a significant step forwards and ensures your business can experience the growth you […]

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Technology and apps have proven to make your business safer, protecting from a wide range of cyber threats that never truly go away. However, this is not the only way you can improve your company. Streamlining your operations allows you to take a significant step forwards and ensures your business can experience the growth you expected. The best way to do this is to consider what types of apps and tech can help you achieve your goals, so consider these ideas. 

Reduce Your Downtime 

Downtime happens to every business, but it is what you do with this downtime that separates the successes from failures. There are numerous reasons why you might experience downtime. Some are out of your control, but others are not, so you should strive to make the most of every minute and avoid downtime wherever possible. This could apply to cybersecurity services like sapphire.net or even collaborative programs that allow employees to work together even if they are on different sides of the country. 

Give Customers a Better Way to Browse 

Your business will never truly reach the next level if it fails to keep up with the times. Customers are always looking for a better, more convenient way to browse and use your service, whether you work in retail, finance, health, or any of the other popular industries. Developing a mobile app will make it easier for customers to access your service wherever they are, which could easily boost your sales and engagement. Rather than deal with slow, unresponsive desktops, they can order products, arrange consultations, and find out more from the power of their palm.

Improve Communication

Communication is key to any business, but actual work can be sidelined for meetings, planning, client comms and more. Apps can be used to bring together communication functions and reduce the need for meetings, updates and unnecessary communication. One example might be the use of this caregiver app within the healthcare sector which connects the team, caregivers, clients and their families, to make the everyday management of support easier and more efficient.

Get Organized 

A business cannot thrive without organization, but it can be tricky for small businesses to find the time to cover everything, especially if you’re working by yourself. There is a wealth of technology that will improve your organization around the office, meaning you can always meet deadlines and prepare for meetings or presentations without fail. The more organized your business is, the quicker you can get ahead on projects, which will give you even more time to work on the next phase of your product or service development. 

Learn What You Could Do Better 

Often, business owners are unable to see what is going wrong, and this could make it challenging to make any real progress. Thankfully, there are ways you can learn what you do better. Customer surveys are nothing new, but they have become easier to implement with QR codes on receipts or links to surveys on email confirmations. Offering incentives for this can boost customer engagement, so a monthly prize draw will give them a reason to let you know how you can improve, but you must implement it to maintain the goodwill you’ve worked hard to achieve.

Streamlined 

Streamlining your business has never been easier, especially with the wide, wide range of apps that can give you the edge over your competitors. While every business is slightly different, you’re still sure to find a solution that allows you to boost efficiency, productivity, and profits so you can take your small business to the next level. 

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Make Extra Money At Home With These 4 Ideas https://www.apptrawler.com/make-extra-money-at-home-with-these-4-ideas/ Fri, 27 Aug 2021 17:14:55 +0000 https://www.apptrawler.com/?p=4604 Making extra money from a passion or a side hustle will enable you to earn cash in the comfort of your own home. Whether you have qualified skills or simply want to have some fun and make use of your spare time to earn some more money, here are four smart ways to make money […]

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Making extra money from a passion or a side hustle will enable you to earn cash in the comfort of your own home. Whether you have qualified skills or simply want to have some fun and make use of your spare time to earn some more money, here are four smart ways to make money from home.

Gaming

There are multiple ways to earn money through gaming. You can have fun online with make money using slotaholic where you can play like you are in a real casino. Or, you can participate in gaming where fans can donate to you when you play well and engage with them.

If you are a great gamer or simply like to have fun with it, then you can use to spare time to game and earn extra income. Gaming is a pretty inexpensive hobby unless you have an expensive setup. However, the money spent on gaming can easily be made back by donations or wins. The beauty of earning money through gaming is that there are so many games to choose from with many offering free spins and money without a deposit. With this in mind, it’s worth finding aggregator sites first as many have over 200 online casinos listed meaning you can try many before settling on your chosen platform.

Fill out surveys

It is possible to earn money by filling out surveys. Although the income is small and steady, it will guarantee to make you money. 

If you have skills in a certain industry, then you can use the knowledge to your advantage and earn more money from expert surveys. Or, if you lack knowledge and want to fill out simple surveys to build up the cash pot, you can do that too. 

The longer the survey is to fill out, the more you will likely be paid. The beauty of fillings out surveys to earn money is that you can do it anytime and anywhere. You can fill them out in the morning from your bed before work. Or, you could fill them out in the evening while watching TV on the sofa. 

Start a dropshipping business

You can start a dropshipping business if you have time and space to stock and send out parcels from your home. 

This entails you stocking goods from suppliers and being the middle person who sends out the goods to customers. It is worth your while doing research on what’s popular and trending. The more parcels you can stock and send out, the more money you can make.

To earn the most money possible, you will want to market your dropshipping business so that customers know to come to you and you can sell yourself to work and ship for more brands. 

Teach people online

No matter if you are qualified in a field or not, you can teach online. All you need is to attain a teaching certification to verify that you are safe and eligible to teach others. 

You can teach people no matter your interests or skillset. You can teach people languages or mathematical skills. You can build up your client base over time and have regular customers to maintain a steady extra income at home. 

You will be able to use your spare time to teach others and build your teaching portfolio and in time, you might even be able to make it your full-time career. 

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Ways to Streamline Your Business’s Processes https://www.apptrawler.com/ways-to-streamline-your-businesss-processes/ Tue, 24 Aug 2021 10:39:07 +0000 https://www.apptrawler.com/?p=4592 If you want your business to succeed in a competitive business landscape, you need to make sure that it’s performing in an efficient and streamlined kind of way. If that’s something that’s not happening right now, it’s up to you to think about how you can change that once and for all. So read on […]

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If you want your business to succeed in a competitive business landscape, you need to make sure that it’s performing in an efficient and streamlined kind of way. If that’s something that’s not happening right now, it’s up to you to think about how you can change that once and for all. So read on now and learn about the steps you can take to streamline your business’s processes.

Work on Better Time Management

Time management is something that your business can work on, and you all certainly should. If you can manage your time better, everything you do will become more streamlined and the business will benefit. That means cutting out meetings that aren’t really going anywhere, as well as stamping out other types of distractions that are not helpful to your business in any way.

Increase Software Reliance and Reduce Paperwork

Increasing the way in which your business relies on software is definitely something you can work on if you want to cut out old-fashioned practices that are preventing you from making your business more efficient. One of the main things you can focus on if you haven’t done it already is switching away from paper and relying more on software for your most important tasks and processes.

Rank Processes in Order of Priority

Ranking your key processes in order of priority is definitely a good idea. So often, teams work in a scattershot way, focusing on particular tasks over others for no specific reason. Try to make it clear the order in which your team needs to complete tasks. That way, the most pressing work will be completed first and the other stuff that’s simply not quite as urgent or important can wait until later.

Make Better Sense of Your Data

Making sense of the data your business has at its disposal is one of the most important things you’ll want to do to start with. Things like custom dashboards that help you to break down and analyze the data that’s relevant to you and what you’re trying to achieve will certainly be useful. The easier it is for you to understand that data, the better you’ll get at using it and benefiting from it going forward.

Analyze Outcomes and Make Adjustments Accordingly

Finally, you should take the time to really assess and analyze the outcomes of your processes. That way, you can spot inefficiencies and see where things are going wrong. You can then make adjustments accordingly to ensure improvements are made going forward. Moving in the right direction is only possible when you know where your problems lie and what needs to be done about them going forward.

There are lots of ways to streamline your business’s processes, and you should definitely do your best to think about these issues moving forward. Each of the ideas we’ve talked about here will help you to operate things in a more efficient way, befitting of a modern business that’s striving for long-lasting success.

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Analyzing Communication At Work https://www.apptrawler.com/analyzing-communication-at-work/ Fri, 20 Aug 2021 06:54:03 +0000 https://www.apptrawler.com/?p=4572 A pretty cool definition of “communication” amongst the many hundreds of them, is this: “Effective communication has taken place when the sender of the message and the receiver of the message enjoy the same understanding of the content”.  This is a very useful standard-setter for the kind of communication you should be pursuing in the […]

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A pretty cool definition of “communication” amongst the many hundreds of them, is this:

“Effective communication has taken place when the sender of the message and the receiver of the message enjoy the same understanding of the content”.  This is a very useful standard-setter for the kind of communication you should be pursuing in the work environment.  Frankly, in your personal life besides, because this statement speaks to the duality of “communication” in that it implies that more than one person is required to achieve its self-evident goal.

But how can you do this better and what are how the attempt to do so can be foiled?

BARRIERS TO COMMUNICATION

Let’s start here.  Before we can begin to formulate plans to improve our communication, we first have to know what constitutes bad communication.  More often than not, “bad” communication doesn’t happy purposefully so, therefore, it can be done better.  Some of the more obvious communication barriers are:

  • Differences in language.
  • Differences in nationality or cultural identification.
  • Attempting to communicate in a loud or disruptive environment.
  • Having a workplace that is frequently the site of labor complaints, could indicate much bigger problems.

Conduct a quick test on your employees and see if you can find out where all of them come from, whether they’re all domestic or not doesn’t much matter when you think that from one State to the next in America, differences in spoken English means that what’s true or funny in one State isn’t necessarily the same in the other.

OVERCOMING CHALLENGES

It’s very important to acknowledge where problems exist and to then formulate plans to fix them.  When it comes to inspiring an open and calm environment that is committed to improving communications standards, you will also find that your staff will take you a lot more seriously too.  People want to be heard and will seldom argue their data, so if you value your business you’ll make reasonable investments in training and development with a solid focus on effective communication.  Nothing is going to change when you discover problems without a solid plan to get you there and once you’ve identified all the areas where you can do better.  Business has to be ahead of the game to stay relevant.  Not just in communications but productivity too.

THE RIGHT TECH, FOR THE RIGHT JOB

We simply cannot overstate it enough, more has changed in the last 25 years than in the 100 before it and now we have dozens of options at our disposal to enable open and effective communication in the workplace.  We have wearable devices, mobile telephones with a million apps, automatic translation software, and video calling.  All of which are geared towards improving the quality of communication between humans.  Sometimes you don’t always need the best and latest to achieve highly effective communication.  In the United States as in most countries, our emergency services all use radio communication devices like these Motorola police radios that allow for instant communication between public health and safety officials at a fraction of the cost of massive data installations for mobile phone communications.  So making sure that you know what your specific needs and goals are to achieving optimum communication.

 

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Break Through the Barriers Stopping You From Launching a Business https://www.apptrawler.com/break-through-the-barriers-stopping-you-from-launching-a-business/ Wed, 14 Jul 2021 20:39:15 +0000 https://www.apptrawler.com/?p=4437 If you have what you think is a great app idea, turning it into a business is the next step. But there are several things that can get in the way of you starting a business, whether they’re real or imagined barriers. Sometimes the things getting in your way are practical issues that you can […]

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If you have what you think is a great app idea, turning it into a business is the next step. But there are several things that can get in the way of you starting a business, whether they’re real or imagined barriers. Sometimes the things getting in your way are practical issues that you can find solutions for. Other barriers can be problems relating to uncertainty, fear, and lack of confidence. Starting a business is a risk and it takes a lot of hard work, so feeling hesitant is perfectly natural. To deal with some of the barriers preventing you from starting your business, take a look at these tips.

Lack of Funds

Some businesses can be started with very little money, but others require more investment. An app business certainly needs some money for development, promotion, and more. If you don’t have the money to start a business, there are multiple ways to find the funds you need. A lender like Buddy Loans might make it possible for you to borrow the money that you need. Your friends and family might be willing to invest in your business idea. Or you might look for investors from elsewhere who can put some money into your business.

No Time

Starting a business is very time-consuming. Finding the time to do it when you already have other commitments, from a full-time job to family, is difficult. However, what you need to realize is that you’re in control of your time, at least to some extent. Even if you’re busy, you can decide how best to use your time. That might mean using your evenings or weekends or even spending time during your lunch break to get a little extra work done. You need to be willing to sacrifice some free time to start a business.

No Business Skills

You might have a killer app idea and maybe some app design and development skills, but what do you know about running a business? A lot of people have a good business idea but don’t really have any business skills or knowledge to back it up. Fortunately, this is something that you can solve. You can learn the business skills that you need to build and grow a business. Some skills are important to learn and some knowledge important to have before you get started, while some is possible to pick up as you go. For example, if you decide to rent or subscribe to services such as IT, you’ll need to be aware of GASB 96 accounting. This standard addresses the accounting treatment of government subscriptions to IT services and other subscription-based technology arrangements. It is unlikely that you would know about GASB 96 before starting your business, but if you are offering subscription-based tech agreements, you will need to learn about it at some point. The best time to start building on your business skills and knowledge is right now.

Fear of the Risks

Starting a business comes with a lot of risks. It’s impossible to create and grow a business without dealing with risk, although you can make choices to mitigate risk. It’s important to accept that you need to make risky choices if you want your business to work, both in your personal life and the business itself. The best thing to do is to have a backup plan in case something goes wrong and to know what your next step would be if you don’t get your desired outcome.

There might be several barriers making you hesitant to start your business. But they can all be overcome or faced to make your business possible.

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Stop Losing Customer Sales With These Key Steps https://www.apptrawler.com/stop-losing-customer-sales-key-steps/ Wed, 10 Mar 2021 20:06:33 +0000 http://www.apptrawler.com/?p=4413 As a business owner, you need to make sure that you are getting as many customers to purchase your products as possible. It’s fair to say that this isn’t always easy. There are a lot of roadblocks between a customer and a purchase decision that you’ll need to break down. In doing so, you can […]

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As a business owner, you need to make sure that you are getting as many customers to purchase your products as possible. It’s fair to say that this isn’t always easy. There are a lot of roadblocks between a customer and a purchase decision that you’ll need to break down. In doing so, you can guarantee that your company is more effective on the market and delivers the results that you need with your company. So, let’s dive in and discover some of the key improvements that you can and should make. 

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Pexels Source CCO License

Give Them Multiple Options 

If you want to get more sales with your business, then you do need to offer your customers as many options and choices as possible. Something to be aware of about general users is that they don’t like to be squeezed into one or two boxes. Instead, they would rather have countless options to explore here. For instance, you should definitely put the time into developing an app for your company. The big benefit of apps is that they are incredibly user-friendly. As such, they are the perfect way to ensure that your business is more accessible. It gives customers a quick way to buy a product or to explore a service. You need to give them more options with how to pay as well. For instance, your business should be set up to take both card and PayPal payments alike, among other key possibilities. It’s worth doing this, even if it adds to your development costs. 

Or, how about how customers can reach and access your brand or a representative of your company? These days, customers are demanding a higher quality of customer support. They want to know that you are always ready to answer their needs. You should make sure that your business can be contacted through the phone, on social media, and potentially through a live chat on your site. These are easier to set up than most companies realize and can provide users with the instant answers that they need which could be preventing them from completing a sale. 

Guarantee They Can Find What They Are Looking For

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Pexels Source CCO License

Next, you need to make sure that users can always easily find what they are searching for from your business. This is always going, to begin with, the concept of SEO. You need to make sure that users can find your site to buy a product or invest in a service. SEO is constantly changing and evolving. As such, you likely will need the support of a professional marketing agency to help you along here. 

Of course, getting traffic to your site isn’t the end of the story. You need to ensure that your website design has the right structure. It’s important that they can find what they need as quickly as possible. Ideally, your site should follow a three-click structure. Within three clicks a user should be able to find whatever they want on your business site. This means that you need to get the menu structure and website navigation paths correct. You can fix issues here by using the best card sorting tool. This will help you understand how users access your site, the key stops they’ll make, and the current obstacles in their path. 

Fix The Bounce Rate

It is possible that you do need to think about how you can fix the bounce rate for your business. The bounce rate is how many users are leaving your site without actually engaging. This usually means that they are only staying around for a couple of minutes. Fixing the bounce rate requires you to understand why they are clicking off and there can be a wide range of reasons for this. For instance, you might find that users are having an issue with navigation which we have addressed above. Alternatively, you might find that the problem is more to do with the load times. Customers don’t want to wait around these days. As such, you should make sure that your site pages load in no more than a couple of seconds on a wide variety of different devices. Either you can check this yourself or you can use a marketer to do it for you. Another big reason for users leaving is that you’re not providing enough value. It’s not enough to just offer them products that they can buy. You have to go deeper than this and there are a few ways that you can do that. 

For instance, you can think about building up the content on your site. Remember, this isn’t just about quantity. The quality has to be there which means that you need to think about what customers want or need from the content that you are creating. 

Check Your Reviews

Finally, you need to make sure that you are checking the reviews for your business. This is true whether you are selling through an app or through your website. Reviews matter. Instead, research suggests that more than 80% of customers will check reviews before they commit to buying a product or service online. So, if you have a few nasty or negative reviews, then it could be causing you to lose a large chunk of your business. The good news is that this is easy to fix. You just need to tackle these negative reviews head-on and try and resolve them. By doing this in a public space, you will be showing customers that you do care and that you do want to improve. They’ll have more of a reason to trust your company and your brand. 

We hope this helps you understand some of the vital changes that you should make if you are losing sales in your business model. By taking the right steps here, you will be putting your company in a stronger position. You can ensure that you don’t end up getting stuck with a low level of revenue. Instead, you’ll be able to guarantee that your business does reach the absolute maximum potential online. 

Main Image: Pexels Source CCO License

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Connecting From Behind A Screen: How Technology Can Help You Connect With Customers https://www.apptrawler.com/connecting-from-behind-a-screen/ Tue, 09 Feb 2021 21:49:03 +0000 http://www.apptrawler.com/?p=4401 Advances in technology have allowed businesses to thrive in recent years. In fact, there are many benefits associated with ‘going digital’. This includes: Making your business safer  Giving your employees the chance to work from home  The opportunity to boost your engagement and increase sales Increased productivity and creativity in the workplace  The ability to […]

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Advances in technology have allowed businesses to thrive in recent years. In fact, there are many benefits associated with ‘going digital’. This includes:

Connecting with your customers is essential as they play a crucial role in your company. Therefore, you must focus on developing a strong relationship with them, one that is built upon a foundation of trust and mutual respect – and technology can help this relationship grow and develop. 

With that in mind, here are some of the different ways you can use online tech to connect with customers! 

mobile apps

Photo by Stephen Phillips – Hostreviews.co.uk on Unsplash

Set Up A Mailing List. 

A monthly mailing list is a great way to connect with customers without overfacing them with daily emails. They give the customer a chance to see what is happening within the company. At the same time, you can advertise new products, ask for feedback or simply give them a deeper insight into the brand – all of which will help develop your relationship with your customers. There are a variety of tools you can use to send out newsletters, meaning you won’t have to spend hours inputting customer data or sending the emails yourself. 

mobile apps

Photo by Stephen Phillips – Hostreviews.co.uk on Unsplash

Connect Through Live Chat.

Whenever customers are dealing with an issue, whether they received a faulty order or have some questions regarding a product, it’s likely that they’ll want to receive assistance quickly. As a result, they might be reluctant to send an email as it could lead to a delayed response. You can connect with your customers instantaneously by setting up a live chat function on your website. This demonstrates your commitment to your customers and their needs and shows that you genuinely care about them. You can find out more about the best live chat apps for your site on click4assistance.co.uk.

mobile apps

Photo by Paul Hanaoka on Unsplash

Create An App. 

Another way you can connect with your customers, and strengthen your brand is by creating your own mobile app. This means that your customers don’t have to use their laptop or computer whenever they wish to get in touch, they can do so quickly and easily from their phone. The more channels of communication, the better – as you want to make it as easy as possible for your customers to reach out to you. 

mobile apps

Photo by dole777 on Unsplash

Sign Up To Social Media.

Social Media is one of the most popular forms of communication in the modern age – as it allows you to connect to somebody on the other side of the world in mere seconds and without delay. Therefore, you can develop your relationship with your customers by focusing on your online presence. Ensure that your content is bright and engaging. Leave your DMs open so that customers can message you, and reply to any comments they leave. Again, this demonstrates a personal interest in your customers which encourages them to purchase a product from your company. 

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Boost Your Business’ Online Engagement With These Savvy Tips https://www.apptrawler.com/boost-business-online-engagement-savvy-tips/ Fri, 29 Jan 2021 13:38:40 +0000 http://www.apptrawler.com/?p=4398 Engaging rather than directly marketing to your customers is crucial for business success in numerous ways. It can help keep your brand at the forefront of people’s minds. It can also help to forge a sense of community around your product, something that has all sorts of benefits including getting your customers to promote your […]

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Engaging rather than directly marketing to your customers is crucial for business success in numerous ways. It can help keep your brand at the forefront of people’s minds. It can also help to forge a sense of community around your product, something that has all sorts of benefits including getting your customers to promote your products for you. The good news is you can find out how to maximize online engagement in the post below. 

Forums 

One way to engage your customers, without directly trying to sell them anything is to set up a forum for your business online. 

If you create an online discussion forum your customers and those interested in your product will have a place where they can ask questions about your product and brand, meet other people with similar interests, and even get recommendations that can help them with their buying decisions. 

Indeed,  it is essential not to underestimate the value that a sense of community can create online, as it can cause people to come back and use your forum time and time again. Therefore keeping people as engaged with your brand as possible. 

Feedback

A vital aspect of customer engagement is listening to what people have to say about your business and then acting on that information to make improvements to the way you do things.

The primary way of doing this is through collecting feedback from each customer via email or even your business’s app. You can ask for data across a range of issues including satisfaction with the product you supplied, the service they received, and the speed and quality of the delivery. 

Don’t be afraid to get quite detailed with your requests and ask customers to complete surveys, ratings, or reviews. Indeed it is important to remember that while a good review is always nice, the real value lies in the ones that are not so complimentary. After all, it is there you will find information on where you are going wrong and what you can do to improve.

Of course, by listening in this way to customers, you build a better and more equal relationship with them. Something that can help maintain their loyalty and ensure they shop with you over the long term. 

Social media

If your social media is dominated by adverts and marketing, you may be getting things epically wrong. The thing is that consumers are much more sophisticated these days and therefore, they don’t only want to be fed the party line about your products. 

Instead, the key to making your social media more engaging for your customers is to use social media as a way of interacting with individuals, solving problems, offering support, and providing people with the information that they want from you to be able to make their buying decision. 

Of course, you will need to keep in mind that everything you communicate can and will be seen by other customers too. Therefore staying positive, even in the face of criticism is a good idea. Indeed, if other potential customers see a balanced and helpful reaction to such a situation they are much more likely to stay engaged with your brand and come to you when it is time to make a purchase.

If you don’t have the talent that you need on your team, then it might even benefit you to reach out to IT support services to help you reach your goals. There are a number of services that can offer both solutions or even just advice to get you to where you want to be. Third-party involvement is good for every business, and not something you should neglect if you have the opportunity to take advantage of it.

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